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Data AnalyticsBusiness Intelligence

E-Commerce Sales Dashboard

Power BI dashboard for sales performance, customer trends, KPI tracking, and business insights.

Architecture

Raw sales data

Power Query

DAX measures

KPI model

Interactive report

Results

Surfaced top products and seasonal trends.

Created recruiter-friendly analytics storytelling.

Challenges

Data cleaning

Choosing actionable KPIs

Visual hierarchy

Future Improvements

ForecastingCohort analyticsAutomated refresh